Can I specify what's in the subscribers' boxes based on what shipment cycle they're on?

Most subscription boxes are set up so that everyone who subscribes or renews during a specific time period gets the same thing. For example, a "Book of the Month" club might send all its subscribers "Ready Player One" in July, and anyone signing up or renewing in August might receive "House of Leaves".

In some cases, however, you may want your subscribers to receive their shipments in a specific order. For example, you might have a "Whiskey Tasting" subscription which begins with a 3 month "on-boarding" process before transitioning to a monthly whiskey club. In this case, you'd want your subscribers to receive "Step 1" of your on-boarding process first, regardless of whether they signed up in July, August, or February. 

Conjured Subscriptions makes it easy to control what your subscribers receive in each individual shipment. We call each successful shipment a "cycle". When a customer first subscribes, that order is cycle 1. The next time their subscription renews will be cycle 2, and so on. Skipped and cancelled shipments won't increment the cycle number - so if a subscriber skips their July cycle 2 shipment, their August shipment will still be considered cycle 2.

To specify items based on the subscriber's shipment cycle, start by going to the Subscription Box details page and clicking on the Shipments tab. 

Click the "Add Cycle-Based Shipment" button in the top right corner. In the form that shows up, ensure that "Shipment Type" is set to "Cycle-Based Shipment", then enter the cycle number (ex: 1) for the shipment in the following field.

Cycle based shipments can either be added to date-based shipments (in the case of offering a free gift periodically, for example), or can replace date-based shipments altogether. For the use case mentioned previously, where you want to add a three-cycle on-boarding process, you'll want to make sure "Replace Date-Based Shipment" is selected.

Finally, in the case of the "Inventory Limit Applies To" setting allows you to optionally have different inventory limit rules for the initial subscription shipment than for subsequent shipments. For example, let's say you set the Inventory Limit on all your products in the shipment to be 25, meaning that if you have 25 or less of that item in inventory, it won't be included in the subscriber's shipment. If you exclude Cycle #1 from the "Inventory Limit Applies To" setting, then when the subscriber first signs up, their Cycle 1 shipment can include a product even if it has fewer than 25 left in inventory. For more information about the Inventory Limit setting, please read the tutorial What is the "inventory limit" option for Subscription Box shipment products?.

Fill out the rest of the form as usual and hit the save button at the bottom of the screen. Now any subscriber whose shipment has the cycle number you set up the shipment for will receive the products included in the cycle-based shipment instead of a date-based shipment.

Note: For help with the other options and settings on the Add Shipment page, refer to the tutorials What do the "mandatory", "default", and "available" product options do in the Subscription Box shipments? and Can I prevent my subscribers from receiving a product they've already gotten in a previous shipment?.

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